Tuesday, February 17, 2009

Proton Exora: The MPV Proton Will Launch!

Proton has announced the name for the new Proton MPV - the Proton Exora! The Exora is based on the name of the Ixora flower, with the tagline “Keriangan Keluarga”. The name was picked by the Name The Proton MPV competition grand prize winner Norsholihan Bt Abdul Eanich, who will get to drive the 7-seater vehicle she named once it is launched sometime in this year.

The company also revealed that the Proton Exora MPV will be priced at under RM 80,000 and will be available in 5 colours - Genetic Silver, Tranquility Black, Blue Haze, Pyrite Brown and Gaia Blue. In terms of safety, all variants will have at least 2 SRS airbags as standard, but this will be as far as it will go in terms of total airbag count. The Proton Exora will be built in the Shah Alam plant. Cost of development was slightly over RM 450 million.
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